| Judul | Innovative Pricing Strategies to Increase Profits / Daniel Marburger |
| Pengarang | Marburger, Daniel |
| Penerbitan | New York : Business Expert Press, 2012 |
| Deskripsi Fisik | 154 p. :ill |
| ISBN | 9781606493816 |
| Subjek | PRICING |
| Abstrak | According to the economic theory of the firm, businesses strive to determine the single price that maximizes profits. In fact, many firms can extract more revenue and increase profits with pricing strategies that are far more innovative than the single-price strategy. However, in the world of pricing, there is no “one size fits all” strategy. Inside you’ll learn how various pricing strategies, including price discrimination, two-part tariffs, bundling, peak-load pricing, and dynamic pricing need specific and necessary ingredients in order to succeed. The authors show you how to use microeconomic theory to determine which pricing strategies will succeed, and under what conditions. |
| Bentuk Karya | Tidak ada kode yang sesuai |
| Target Pembaca | Tidak ada kode yang sesuai |
| Lokasi Akses Online |
https://portal.igpublish.com/iglibrary/search/BEPB0000137.html |
| No Barcode | No. Panggil | Akses | Lokasi | Ketersediaan |
|---|---|---|---|---|
| 056515292 | 658.816 Mar i | Baca Online | Perpustakaan Pusat - Online Resources Ebook |
Tersedia |
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| 001 | INLIS000000000157983 | ||
| 005 | 20250220012724 | ||
| 007 | ta | ||
| 008 | 250220################|##########|#|## | ||
| 020 | # | # | $a 9781606493816 |
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| 082 | # | # | $a 658.816 |
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| 100 | 1 | # | $a Marburger, Daniel |
| 245 | 1 | # | $a Innovative Pricing Strategies to Increase Profits /$c Daniel Marburger |
| 260 | # | # | $a New York :$b Business Expert Press,$c 2012 |
| 300 | # | # | $a 154 p. : $b ill |
| 520 | # | # | $a According to the economic theory of the firm, businesses strive to determine the single price that maximizes profits. In fact, many firms can extract more revenue and increase profits with pricing strategies that are far more innovative than the single-price strategy. However, in the world of pricing, there is no “one size fits all” strategy. Inside you’ll learn how various pricing strategies, including price discrimination, two-part tariffs, bundling, peak-load pricing, and dynamic pricing need specific and necessary ingredients in order to succeed. The authors show you how to use microeconomic theory to determine which pricing strategies will succeed, and under what conditions. |
| 650 | # | # | $a PRICING |
| 856 | # | # | $a https://portal.igpublish.com/iglibrary/search/BEPB0000137.html |
| 990 | # | # | $a 056515292 |
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