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Judul Innovative Pricing Strategies to Increase Profits, Second Edition / Marburger, Daniel
Pengarang Marburger, Daniel
EDISI 2nd Edition
Penerbitan New York : Business Expert Press, LLC, 2015
Deskripsi Fisik 162 :ill
ISBN 9781631573705
Subjek ECONOMICS
Catatan T he practice of setting a single price that all buyers pay is slowly becoming a thing of the past. Today’s marketplace requires firms to develop innova tive pricing strategies to remain competitive. Is it better to bundle goods or price them separately? What type of online auction will generate the most revenue? The purpose of this book is to use microeconomic theory to deter mine which pricing strategies will succeed, and under what conditions.
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Lokasi Akses Online http://portal.igpublish.com/iglibrary/search/BEPB0000444.html

 
No Barcode No. Panggil Akses Lokasi Ketersediaan
173215292 330 Mar i Dapat dipinjam Perpustakaan Pusat - Online Resources
Ebook
Tersedia
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505 # # $a T he practice of setting a single price that all buyers pay is slowly becoming a thing of the past. Today’s marketplace requires firms to develop innova tive pricing strategies to remain competitive. Is it better to bundle goods or price them separately? What type of online auction will generate the most revenue? The purpose of this book is to use microeconomic theory to deter mine which pricing strategies will succeed, and under what conditions.
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990 # # $a 173215292
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