Marketing: The M and E Handbook Series text Macdonald & Evan 1978 3rd ed. eng ix, 246 hal. 18 cm. G.B. Giles marketing 658.8 658.8 gil m-a 1 0712112901 INLIS000000000073556 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)